All Episodes

Bestselling author and speaker on Disruptive Innovation Charlene Li joins us for the inaugural episode of Everything Thought Leadership! Charlene’s career spans two decades. In 1988, she served as a consultant at the strategy firm Monitor Group, now known as Monitor Deloitte. She then moved on to work at several Massachusetts Bay newspapers before becoming an analyst at Forrester Research. Charlene has built her career upon not only navigating disruption, but encouraging innovation amidst disruption. She currently serves as as Senior Fellow at Altimeter.

Divining the Disruptive Force of Digital Media

In the second episode of the Everything Thought Leadership podcast, Robert Buday interviews Dave Ulrich, co-founder of The RBL Group, Rensis Likert professor at the University of Michigan Ross School of Business, and an expert on Human Resources for over 40 years.

HR Guru Dave Ulrich Talks Past & Present

Robert Buday talks with Bill Shander in the third episode of the Everything Thought Leadership video & podcast series. Bill is a leading expert on data visualization, information design, data storytelling and more who has taught workshops around the world. He is also a board member of the Data Visualization Society.

Bill Shander: Data Viz Whiz

Buday Thought Leadership Partners is pleased to welcome Alan Alper to the company, as principal and chief operating officer. Alan helped take Cognizant Technology Solutions to new heights through his work in building a thought leadership function, where he was VP of Global Thought Leadership. 

Today, he joins Bob Buday to discuss his career in thought leadership, the future of the field, and what firms that compete on thought leadership must do to be recognized as top experts in their domains.

Read more from the official post on Budaytlp.com: https://budaytlp.com/2022/03/01/alan-...

Building the Go-To Thought Leadership Firm: Bob Buday and Alan Alper

Jonathan Copulsky sits down with Bob Buday for the fifth episode of Everything Thought Leadership. Jonathan is the former CMO of Deloitte, author of the book “Brand Resilience,” and a marketing lecturer for Northwestern University’s Medill and Kellogg Schools. He is a B2B marketing and strategy expert and thought leader of over 35 years.

Visit this link to donate to the research fellowship Jonathan and his 
children have set up at Loyola Marymount University, in honor of Jonathan’s late wife Ellen Carol Barreto:
https://newsroom.lmu.edu/campusnews/health-and-society-program-receives-fellowship-boost/ 

To learn more about Jonathan and his experience, visit his LinkedIn:
https://www.linkedin.com/in/copulsky/ 

Or view his faculty pages at:
https://www.kellogg.northwestern.edu/faculty/directory/copulsky_jonathan.aspx , and...
https://www.medill.northwestern.edu/directory/faculty/jonathan-copulsky.html

A Conversation with Jonathan Copulsky

It can feel tempting to avoid questioning a thought leader's vision when you're the professional executing on their value offering. But that fear of confrontation can lead to bigger problems if you don't discover what the thought leader actually needs from the get-go. 

Enter Bill Shander, information designer and author of "Stakeholder Whispering," a new book on how to work with stakeholders to uncover and deliver the products and services they actually need, not think they need.

On this episode of Everything Thought Leadership, Bill talks about the main ideas within the book: using the Socratic method to ask important questions and helping stakeholders truly understand the problems they're facing.

Everything Thought Leadership is a video and podcast series from Buday TLP for thought leaders and thought leadership professionals; the people who help experts get recognized as thought leaders. Episodes release monthly, preceded by trailers and followed with short snippets of wisdom from the interviews.


Music by AudioCoffee: https://www.audiocoffee.net/

ETL – Asking Stakeholders the Difficult Questions – Information Designer Bill Shander

I've spent more than three decades in the field of thought leadership marketing. As the founder of Bloom Group LLC, I helped large and small professional services, software and other B2B companies showcase their expertise and generate new clients and revenue. Buday Thought Leadership Partners is my latest venture, and I have a new book out now on Amazon and Barns & Noble: "Competing on Thought Leadership."

"Everything Thought Leadership" combines my 35 years of helping clients market superior expertise with the stories and insights of influential thought leaders. If you want the insider perspective from some of the most pioneering minds in the business, then this podcast is for you. 

Episodes release in the first week of each month on SoundCloud, as well as Spotify and Apple Podcasts. We also have a video component for each episode, located on the Buday TLP YouTube channel.